You are one of seven billion people on Earth. Whatever you or I do personally--eat tofu in a Hummer or hamburgers in a Prius--the planet doesn't notice. In our confrontation with climate change, species preservation, and a planet going off the cliff, it is what several billion people do that makes a difference. The solution? It isn't science, politics, or activism. It's smarter economics.
The hope of mankind, and indeed of every living thing on the planet, is now in the hands of the dismal science. Fortunately, we've been there before. Economists helped crack the acid rain problem...
You are one of seven billion people on Earth. Whatever you or I do personally--eat tofu in a Hummer or hamburgers in a Prius--the planet doesn't no...
