There is no precise formula for writing a bestseller, but there are secrets, skills and techniques that will dramatically improve your odds of publishing a bestselling novel.

Whatever your motivation - whether sick of rejections, getting ready to approach a publisher, or with an idea you think is unbeatable - you need to read this book before you do anything else. It gives you the key insights into what makes a bestseller and explains the trends and conventions of different genres, before helping you get a real handle on the writing (and revising) process. A third of the book is...