Foot and mouth disease and BSE have both had a devastating impact on rural society. Alongside these devastating developments, the rise of the organic food movement has helped to revitalize an already politicized rural population. From fox-hunting to farming, the vigour with which rural activities and living are defended overturns received notions of a sleepy and complacent countryside. Over the years "rural life" has been defined, redefined and eventually fallen out of fashion as a sociological concept--in contrast to urban studies, which has flourished. This much-needed reappraisal calls...