In recent years, millions of people have joined churches such as the Seventh-day Adventist which prosper enormously in different parts of the world. The Road to Clarity is one of the first ethnographic in-depth studies of this phenomenon. It is a vivid account based on almost two years of participation in ordinary church members' daily religious and non-religious lives. The book offers a fascinating inquiry into the nature of long-term commitment to Adventism among rural people in Madagascar. Eva Keller argues that the key attraction of the church lies in the excitement of study, argument and...

"What sets the book] apart...is the study's greatest hook: its approach to the obvious connection between 'little Masoala' in Zurich and the real Masoala in Madagascar. Rather than include discussion of the zoo exhibit in a provocative preamble or epilogue, the author considers it with well-deserved seriousness and care, connecting her extensive study of it to that of the Malagasy communities in which she worked." - Andrew Walsh, University of Western Ontario

"Keller looks beyond glossy promotions... Her] analysis is never dry or overly academic, and will be a rewarding read for experts...