What do we do when we view a work of art? What does it mean to have an "aesthetic" experience? Are such experiences purely in the eye (and brain) of the beholder? Such questions have entertained philosophers for millennia and psychologists for over a century. More recently, with the advent of functional neuroimaging methods, a handful of ambitious brain scientists have begun to explore the neural correlates of such experiences. The notion of aesthetics is generally linked to the way art evokes an hedonic response--we like it or we don't. Of course, a multitude of factors can influence such...