The Safavid dynasty originated as a fledgling apocalyptic mystical movement based in Iranian Azarbaijan, and grew into a large, cosmopolitan Irano-Islamic empire stretching from Baghdad to Herat. Here, Colin P. Mitchell examines how the Safavid state introduced and molded a unique and vibrant political discourse, reflecting the social and religious heterogeneity of sixteenth-century Iran. Beginning with the millenarian-minded Shah Isma'il and concluding with the autocrat par excellence, Shah Abbas, Mitchell explores the phenomenon of state-sponsored rhetoric. A thorough investigation of...