Richard Branson, the international powerhouse entrepreneur, is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Branson is the ultimate brand builder and never before has a single brand been so successfully deployed across such a diverse range of goods and services. So how does he do it?

The Unauthorized Guide to Doing Business the Richard Branson Way draws out the universal lessons from Richard Branson's remarkable success and identifies 10 strategies that can be applied to any business or career:

1. Pick on someone...

Mega-mogul Bill Gates is quite simply the richest and most successful businessman of all time. His remarkable vision and obsessive desire to win have created a leadership style radically different to anything the business world has seen before.

The Unauthorized Guide to Doing Business the Bill Gates Way draws out the universal lessons from Bill Gates' phenomenal success and identifies 10 secret leadership strategies that can be applied to any business or career:

1. Be in the right place at the right time
2. Fall in love with technology
3. Take no...