Careers in the media have always been popular, but publishing is particularly competitive, with thousands of graduatestrying to get a foot in the door. This targeted, practical guide isideal for anyone who wants to work in publishing, whether ontraditional books and magazines or online publications. It will helpreaders to get that all-important first job and includes: Working out if publishing really is for you Overviews of different types of publishing Explanations of different roles and departments (editorial, production, sales, marketing and so on) Top tips on how to make it in the...

New digital technology, falling production costs and a new type of company offering publishing services have contributed to self-publishing becoming a viable option for writers, rather than a poor second to finding a commercial publishing deal.

Written by a publishing consultant and author, with plenty of advice from other industry professionals, this book offers an objective analysis of the processes and companies involved in self-publishing. It helps you to analyse your objectives, define and meet the needs of your audience and looks at the right kind of content for self...