"If you want to understand why Wikipedia is changing the world, this book is a must read."
-Jimmy Wales, Founder, Wikipedia

"This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing."
-Professor C.K. Prahalad, #1 Management Guru and author of Competing for the Future

Synopsis
The rise of social networks like Facebook, MySpace and Bebo is changing the way we see ourselves, how we interact with each other, how we work and how we do business on a daily...