"I love this book, especially the importance of empathy--care enough about what you are selling to personalize its value to your customer " --Jim Farley, VP Global Marketing, Ford Motor Company
"In over 20 years of sales leadership, I had yet to see someone describe self-improvement through the elimination of existing behaviors rather than the creation of new ones--what a simple, concise, and personally applicable developmental tool. This is a must-read for everyone in sales " --Chris Richardson, VP Global...
Kick your bad habits--and CLOSE MORE SALES
"I love this book, especially the importance of empathy--care enough about what you are s...