How often have you seen a label on a product proclaiming it to be made from 'recycled material', 'bioplastic' or similar, without it giving any details of the concrete environmental benefits? What do these terms really mean? A drive for greater transparency and demonstrable environmental benefits is happening in product design, through emerging legislation and standards, and consumer demand for more sustainable products and unambiguous marketing. In Better Things: Materials for Sustainable Product Design, Daniel Liden seeks to tackle the lazy 'greenwashing' terminology we see every day,...