Founding a startup is a challenging endeavor that works best in a well-balanced team. Different thinking styles are needed throughout the founding journey. Archetypes are deeply engrained templates in the collective unconscious and can be used to reveal the hidden aspects of social interactions within teams. This book employs an archetypical personality test to uncover the eight most significant team roles needed in a startup: the leader, the mentor, the artist, the friend, the hero, the femme fatale, the rebel and the manager. The artist, for example, always finds unconventional solutions,...

Two girls’ lives are irrevocably intertwined the summer of 1985 in the streets of Brooklyn, New York, and neither will ever be the same in this coming-of-age story that spans decades. In the summer of 1985, Lisa Whitaker is a church kid headed to college on a scholarship while her best friend, Dana, is floundering in the wake of her mother’s latest eviction. Though Lisa tries to help, their paths diverge. Fifteen years later, Lisa has a beautiful family and is stepping into her dream job as the director for a social services organization. Everything is going right—until her future is...