Examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is aimed at academics, researchers, and students seeking current research on images, symbols, and how to analyse them.

Popular Culture: Introductory Perspectives explores human desire for meaning and the ways that popular culture embodies meaning. In this text, Marcel Danesi delves into social structures that have led to the emergence and spread of pop culture, showing how it validates our common experiences and its many modes of delivery into our everyday lives.