Marketing your restaurant can seem like a massively daunting task, and it can be, especially if you're not 100% clear on 2what you want and how to go about achieving this. In Double Your Covers: Restaurant Marketing Made Simple, marketing expert Rob McNicoll shares his proven methods and secrets that have earnt his client over 21.9 million and counting in additional revenue. Whether you are a small independent coffee shop or a large chain of restaurants, you'll be able to apply these right away to start making a positive impact in your business. Inside you'll discover: -The 2 things you need...