Every place has a story to tell, often found in historic sites or cultural traditions of the people who settled or currently live in a community, city, region or state. When these stories and places are shared with visitors, this activity becomes what is known as cultural heritage tourism. Success and sustainability in this growing industry segment requires careful planning and adequate resources. Cultural Heritage Tourism: 5 Steps for Revitalization and Sustainable Growth provides detailed instruction through a proven five-step process to help planners, managers and community leaders attract...