Despite intense research on decision-making in action, we still know little about when decision-makers rely on deliberate vs. intuitive decision-making in decision situations under complexity and uncertainty. Building on default-interventionist dual-processing theory, this book studies decision-making modes (deliberate vs. intuitive) in complex task environments contingent on perceived complexity, experience, and decision style preference. We find that relatively inexperienced decision-makers respond to increases in subjective complexity with an increase in deliberation and tend to follow...
Despite intense research on decision-making in action, we still know little about when decision-makers rely on deliberate vs. intuitive decision-ma...