The book is based on extensive research on tourism and ecotourism planning, development and marketing. It is prepared to meet with the requirement of aspiring ecotourism professionals, students and faculties and to provide them supporting study materials as well as case studies. The book contains simplicity in diversity and touches almost all the important points which are required to understand the concept of ecotourism and further leads to advance stage that is ecotourism product designing, development and marketing. It includes, eco-cultural tourism, wildlife and protected area management,...

Tourism is one of the emerging happy industry of the world which unite people of different culture, traditions, geography and religion. It generates peace and prosperity in the region by improving quality of life and adding benefits to livelihood. Leisure, pleasure, recreation, adventure, eco-cultural tourism, medical tourism, pilgrimage tourism and other forms are the some of the common form of tourism. The book has been compiled to meet the need of various hotel and tourism management programmes that offers Introduction to Tourism and Hospitality as major subject and specialization. The...