Many professional, high-quality surveys collect data on people's behaviour, experiences, lifestyles and attitudes. The data they produce is more accessible than ever before. This book provides students with a comprehensive introduction to using this data, as well as transactional data and big data sources, in their own research projects. Here you will find all you need to know about locating, accessing, preparing and analysing secondary data, along with step-by-step instructions for using IBM SPSS Statistics.
You will learn how to:
Create a robust research question...
Many professional, high-quality surveys collect data on people's behaviour, experiences, lifestyles and attitudes. The data they produce is more ac...
Many professional, high-quality surveys collect data on people's behaviour, experiences, lifestyles and attitudes. The data they produce is more accessible than ever before. This book provides students with a comprehensive introduction to using this data, as well as transactional data and big data sources, in their own research projects. Here you will find all you need to know about locating, accessing, preparing and analysing secondary data, along with step-by-step instructions for using IBM SPSS Statistics.
You will learn how to:
Create a robust research question...
Many professional, high-quality surveys collect data on people's behaviour, experiences, lifestyles and attitudes. The data they produce is more ac...