Rheology: Concepts, Methods and Applications, Third Edition provides a thorough historical and theoretical grounding in the field, and introduces rheology as the method of solving many practical problems in materials science and engineering. The book is practical and relevant for industry, but is also consistent with rheology courses in academia, making it relevant to both academics and accomplished rheologists in industry.

The first four chapters discuss various aspects of theoretical rheology and, through examples from numerous studies, show how particular theories, models,...