Why are salespeople struggling to differentiate from competitors and communicate customer value? What makes them miss annual sales targets?
This book introduces a remarkably effective way to articulate your value message and create distinction among competitors. Through an engaging story, readers discover the -VALUE- rules, a five steps approach salespeople use to win sales on value not price.
Megavalue Selling is a book salespeople can't put down. Written for salespeople, managers, startup entrepreneurs and business owners eager to learn about mastering customer conversations...
Why are salespeople struggling to differentiate from competitors and communicate customer value? What makes them miss annual sales targets?