This is a research study leads to the pursuance of pragmatic policies that treat mobile phone not only as a consumer goods, but also as production goods especially in rural areas. PRSP & rural development policy usually prepared considering traditional factors like food for work program, hundred days working program. The ICT factor never considered as important factor. So, the findings in the study call for re-orientation in thinking of policy makers. Policy regarding rural development & poverty alleviation should involve the ICT as strong supporting factor.