"It's Business, It's Personal is an appropriate reminder that building a successful and sustainable business depends on many interdependent factors, not just one latest 'flavor of the month' practice. Saad also reminds us of the vital importance of foundational values and principles guiding an organization. The book goes beyond the theory of business success but also provides very practical 'how to' guidance." -Werner Geissler, Vice Chairman of Global Operations, Procter & Gamble
"Mr. Saad brilliantly demonstrates the need for consumer-centric purpose as a basis for...
"It's Business, It's Personal is an appropriate reminder that building a successful and sustainable business depends on many interdependent ...
"It's Business, It's Personal is an appropriate reminder that building a successful and sustainable business depends on many interdependent factors, not just one latest 'flavor of the month' practice. Saad also reminds us of the vital importance of foundational values and principles guiding an organization. The book goes beyond the theory of business success but also provides very practical 'how to' guidance." -Werner Geissler, Vice Chairman of Global Operations, Procter & Gamble
"Mr. Saad brilliantly demonstrates the need for consumer-centric purpose as a basis for...
"It's Business, It's Personal is an appropriate reminder that building a successful and sustainable business depends on many interdependent ...