We have inherited a brain that seeks respect and attention as if your life depended on it. The mammal brain rewards you with the nice calm feeling of serotonin when you get respect and attention. But serotonin is quickly metabolized and you have to do more to get more. Each brain tries to get it in ways that worked before because past serotonin surges built a pathway in your brain. This is why mammals are so eager for social power, and see obstacles to social power as survival threats.
Mammals live in groups for protection from predators, but group life is frustrating....
We have inherited a brain that seeks respect and attention as if your life depended on it. The mammal brain rewards you with the nice calm feeling ...