100 Lessons to help you avoid mistakes and write business plans that impress investors. Business Plans serve many purposes, such as organizing start-ups, attracting investors, raising funds, motivating staff, and reassuring customers and suppliers. This book, Six-Word Lessons for Writing Business Plans goes beyond the other books and tells you in 100 brief lessons what issues to address and, more important, what mistakes to avoid. It will serve as a handy checklist to make any Business Plan better.