Non-Equity Modes are strongly developing forms of internationalisation of enterprises and are increasingly used in strategies of transnational corporations. In the literature, much attention is paid to particular forms of NEMs, there are no comprehensive studies in this field. Presented proposal is therefore an attempt to show NEMs as network internationalisation strategy, implementation of which allows transnational corporations to gain competitive advantage and strong position in global terms. One drew attention in it to the conditions for the development of NEMS under the ongoing...
Non-Equity Modes are strongly developing forms of internationalisation of enterprises and are increasingly used in strategies of transnational corpora...
