This book has material dealing with communication theories, media criticism, humor, semiotics (applied to blonde hair), advertising, gender and consumer culture. It is written in an accessible style and has a number of drawings by the author to make it more visually appealing. It is designed to be used in courses dealing with communication, media, cultural studies, and related concerns.
This book has material dealing with communication theories, media criticism, humor, semiotics (applied to blonde hair), advertising, gender and consum...
This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing s role in American culture and society. It is written in an accessible style and has numerous drawings by the author to give it more visual interest. "
This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sens...
This book, written in an accessible style and illustrated with drawings by the author and with many other images, discusses the basic principles of discourse theory and applies them to various aspects of popular culture, media and everyday life. Among the topics it analyzes are speed dating, advertising, jokes, language use, myths, fairy tales and material culture.
This book, written in an accessible style and illustrated with drawings by the author and with many other images, discusses the basic principles of di...
Beginning with an introduction that touches upon which part of the population is described as Millennial, the book also explores the Millennial psyche, marketing to Millennials, Millennials' purchasing preferences, gender and sexuality among Millennials, and Millennials and their relation to postmodernism, among other things.
Beginning with an introduction that touches upon which part of the population is described as Millennial, the book also explores the Millennial psyche...