DANGER Guess who's being pushed out of the life boat? Baby Boomers, and they are looking to join your business. This niche is perfect for our industry. You know that, or you wouldn't be reading this. But what you don't know is how to market to boomers, what to say to them, how to write an ad directed at them, how to show them that your business and or product will satisfy their secret wants, needs and desires... Yes, to be effective marketers we need to know these how our prospect thinks. If you are still thinking 'David, everyone needs my product" think again, because that won't get you any...