Why do some people succeed and others fail under the same conditions and circumstances? Put in another way, why do some people with limited resources, opportunities and potentials fare better in life than others who seemed to have it all? What accounts for the difference between successful people and ordinary people, between successful companies and the also-rans, and between successful nations and kleptocracies? In The Difference, Leadership Coach and Strategy Consultant Dr Maxwell Ubah writes that successful people are not different from ordinary people; they only do things differently....

Why do some people succeed and others fail under the same conditions and circumstances? Put in another way, why do some people with limited resources, opportunities and potentials fare better in life than others who seemed to have it all? What accounts for the difference between successful people and ordinary people, between successful companies and the also-rans, and between successful nations and kleptocracies? In The Difference, Leadership Coach and Strategy Consultant Dr Maxwell Ubah writes that successful people are not different from ordinary people; they only do things differently....