In the early 2000's, we find our hero - Mathias Canopy (aka Peter Batton), the host of a scandalous reality game show called $ell Your $oul - feeling lost amid tabloid rumors, contract renegotiations, staged love affairs, a new name, a new face, escort services, camera crews, loved ones, blood loss and diarrhea. When he comes back home to Baltimore he rediscovers his family, who rediscover their prodigal son and sibling in the meantime. Every now and then, you have to $ell Your $oul to get a new one...or not.