This scientific research study, intends to examine the public's perception of foreign countries subject to news coverage influence. This study explores the international PR activities of foreign governments when focusing on specific civil societies, in order to influence their local media portrayal, and, consequently, citizens' perception of these foreign countries for multiple reasons. Public diplomacy is not merely about advocating and promoting political and economic goals to the international publics; it is, instead, about relationship building between nations and cultures through better...