The objective of this study was to determine whether a company engaged in Corporate Social Responsibility (CSR) activities would experience a financial reward or penalty for the strategy. It is imperative that corporations act as partners in the attempt to improve conditions of society and the environment in which we all live. Two competing corporations were selected; one, which has employed green strategies whereas the other appears less, committed. The two firms were analyzed and compared and contrasted to assess the financial implications. It was discovered that green oriented company has...