From the very beginning of China's open policy (1980s), MNCs have invested heavily and continue to control the major portion of its automobile market. Due to lack of capital, technology and expertise; most of the domestic car manufacturers depend highly on foreign assistance and are forced into joint ventures and product licensing, making it tougher for them to survive and increase their share in the market which has become the world's largest consumer market (January, 2009) and to become the world's largest automobile manufacturer in the year 2014. This work aims at evaluating the innovative...
From the very beginning of China's open policy (1980s), MNCs have invested heavily and continue to control the major portion of its automobile market....
