This is the first scholarly analysis of The London American, the pro-Union propaganda journal published in London during the American Civil War, and the motives and troubles of its proprietor, John Adams Knight, a Northern American based in the British capital. The newspaper s successes and failures in attempts to manipulate British public opinion during the war are compared with that of The Index, its rival Confederate propaganda weekly headquartered two doors down London s Fleet Street. Persuading John Bull provides scholars and general readers alike a far greater understanding of the...