Outlining the critical need to apply innovation to reduce costs and improve efficiency in the healthcare industry, Unlocking Sustained Innovation Success in Healthcare explains why innovation management is a must for all healthcare organizations. It describes how innovation, when implemented as a strategy, can yield sustainable success.

This book is the first in a series that examines how ENOVALE(TM) innovation process management operates for a specific market group. The ENOVALE process integrates practical innovation management techniques and scholarly research.

Supplying...