Referrals And... is about practical techniques to get referral business to come to you. It gives you a choice of specific, self tailored strategies that apply to your business or profession. You can read this lighthearted book on a Sunday and implement the strategies on Monday. Whether it's Direct Request, Cross Promotion, Gift Certificates or any of the other 26 techniques, the book will give you immediate results when you take the Action Steps suggested in each chapter. PART ONE of Referrals And.. gives you the six foundational pillars to live by. PART TWO shows you how to focus your...