This book focuses on the ways in which metaphor contributes to the development of Internet arguments, known as 'drama', particularly on YouTube. Although a growing body of research into YouTube interaction has developed descriptions of user experience on the site, empirical studies of the YouTube video page and discourse analysis of user interaction are rare. This research specifically focuses on user interaction around issues of Christian theology and atheism on the site, analysing how 'drama' emerges.
Since YouTube drama occurs publicly, Antagonism on YouTube focuses on...
This book focuses on the ways in which metaphor contributes to the development of Internet arguments, known as 'drama', particularly on YouTube. Al...
In the online world, people argue about anything and everything -- religion is no exception. Stephen Pihlaja investigates how several prominent social media figures present views about religion in an environment where their positions are challenged. The analysis shows how conflict creates a space for users to share, explain, and develop their opinions and beliefs, by making appeals to both a core audience of like-minded viewers and a broader audience of viewers who are potentially interested in the claims, ambivalent, or openly hostile. The book argues that in the back and forth of these...
In the online world, people argue about anything and everything -- religion is no exception. Stephen Pihlaja investigates how several prominent social...
In the online world, people argue about anything and everything - religion is no exception. This book explains how and why religious conflict occurs online and how people of different religious beliefs interact on social media. It will appeal to researchers and students in sociolinguistics and discourse analysis, particularly those working on social media and religious language.
In the online world, people argue about anything and everything - religion is no exception. This book explains how and why religious conflict occurs o...
