The motivation to work on a master thesis, which is dealing with the area of knowledge management, is rooted in my strong belief that there is a difference between good and excellent teams - especially in the area of sales, where sandwich managment between customer and the own firm is one of the major challenges. Over the time, it became more and more obvious to me that this different perception of team performance has to do with how information is shared, and how this information is incorporated as knowledge into the team and the operative working style of the team. All proposed measures can...