Attention Safety Communicators: Do you want everyone Speaking the Same Language on Safety? Are you frustrated that you're not getting the safety message cut through you desire? Your workforce is going to give you about one minute to convince them to work safely. Do you know what to say, or write, in those first 60 seconds? Employees quickly tune out when they hear bland, irrelevant safety messages. For too long they have been fed complicated, legalistic communication written for compliance that totally ignores that people actually want to feel safe at work. What is needed is a new and easy...