Success in business isn't just about how great your product is. It's about who knows about you and your product and how you can add value to other people's lives. Most of us get our start by networking and making connections. Whether it is at a local Chamber of Commerce, industry association or connecting with peers and potential clients at conferences & seminars, networking is a critical piece to the success of our businesses. If you're new in business, networking can be a bit scary. Think about it, we're taught from the time we can walk not to talk to strangers, right? Yet, networking is...
Success in business isn't just about how great your product is. It's about who knows about you and your product and how you can add value to other peo...
"But isn't marketing hard and expensive?" That's a question that's all too common. The common myth for most budding entrepreneurs is that marketing is about having big budgets and billboards. The truth is that marketing is in everything we do. Everything from convincing prospects that our products are the best choice to getting our kids to eat their veggies. It's all marketing and it's in everything we do in our daily lives. For those of us that are in business, marketing can seem overwhelming and distracting. If you're in business and are running in a thousand directions to get things...
"But isn't marketing hard and expensive?" That's a question that's all too common. The common myth for most budding entrepreneurs is that marketing is...