This book, as a comprehensive, in-depth analysis of one of the fastest-growing industries in China, covers all the most important areas and issues in the country s online lending industry. It includes, but is not limited to, the history of online lending, the scale of the online lending market, the basic business models in and a risk analysis of online lending, the characteristics of typical online-lending borrowers and investors/lenders, the root causes of bankruptcy among failed online lending platforms, a comparative analysis of online lending platforms inside and outside China, the...

This book covers all important financial innovations for SME financing, and combines theoretical analysis and real world practices employed in China's financial market.