This first definitive retrospective of the Easy-Bake(r) Oven celebrates its journey from children's toy to pop culture icon. The book explores the innovation, history, economics, commerce, advertising, and marketing behind the toy's 50 year history.

This first definitive retrospective of the Easy-Bake(r) Oven celebrates its journey from children's toy to pop culture icon. The book explores the innovation, history, economics, commerce, advertising, and marketing behind the toy's 50 year history.