What a witty look at Continuing Care Retirement Communities It laughs at their schizophrenic business model. The faster you die the more money they make, yet they really do try to keep you alive Can such Communities survive if, like purple jelly fish and eight other organisms, humans learn to live forever. If we do, will we jump off into outer space like lemmings into the sea? This amalgam of the profound and absurd makes an electric read.