This book explores the possibility that metaphor is a cognitive tool that people routinely use to understand abstract concepts (such as morality) in terms of superficially dissimilar concepts that are relatively easier to comprehend (such as cleanliness). The book summarizes current knowledge and integrates recent developments for readers interested in the topic of metaphor and, more broadly, in the cognitive underpinnings of social life.
This book explores the possibility that metaphor is a cognitive tool that people routinely use to understand abstract concepts (such as morality) in t...
We learn in grade school that metaphor is an ornamental figure of speech reserved for poets. But we now know that it is also a key strategy people use to make sense of the world, from basic concepts like time and causation to the major social issues facing society. In this book, Mark Landau clarifies with wide-ranging evidence the many ways conceptual metaphor guides our thoughts and actions, shining a light on the cognitive underpinnings of social life.
Conceptual Metaphor in Social Psychology synthesizes over twenty-five years of in-depth research. Drawing from innovative...
We learn in grade school that metaphor is an ornamental figure of speech reserved for poets. But we now know that it is also a key strategy people ...
We learn in grade school that metaphor is an ornamental figure of speech reserved for poets. But we now know that it is also a key strategy people use to make sense of the world, from basic concepts like time and causation to the major social issues facing society. In this book, Mark Landau clarifies with wide-ranging evidence the many ways conceptual metaphor guides our thoughts and actions, shining a light on the cognitive underpinnings of social life.
Conceptual Metaphor in Social Psychology synthesizes over twenty-five years of in-depth research. Drawing from innovative...
We learn in grade school that metaphor is an ornamental figure of speech reserved for poets. But we now know that it is also a key strategy people ...
