Drawing on peer-reviewed research, worker and rescuer testimony, and encounters with the farm animals themselves, The Ultimate Betrayal discusses the recent shift in raising and labeling animals processed for food and the misinformation surrounding this new method of farming. This book explores how language manipulates consumers' concepts about sustainability, humane treatment, and what is truly healthy. It answers important questions surrounding the latest small-scale farming fad: - Is this trend the answer to the plentiful problems of raising animals for food?- What do the labels...