The use of on line social networking is a recent phenomenon on which many researchers, teachers, students, and scholars can get tangible information. Especially, the developing nations are devoid of some very essential hard copy of books, articles and journals, thus, the booming of marketing in such social networking seems to ease out the difficulty. The traditional face to face marketing system is becoming an old fashioned and history of the past for many individuals. Therefore, this book provides readers with important insight, concepts, realities and natures of codeswitching occurrences in...