Tourism industry is a blooming segment in which competition is increasing to attract more visitors. On the other hand, with the modernization of people's life the necessity of a vacation has become an important part of life. The concept of Destination Branding offers countries a framework in which they can differentiate themselves from other destinations offering similar experiences. This study highlights a range of factors which tourists would prefer when selecting a destination. This also portrays a diverse range of activities which will create Cox's Bazar -A Brand for Bangladesh. Cox's...
Tourism industry is a blooming segment in which competition is increasing to attract more visitors. On the other hand, with the modernization of peopl...
Now-a-days the global business environment has become incredibly complex and competitive due to the economical crisis. At the present time building up a satisfied relationship with customers seems to be more important than ever. Advertising Agencies are one of the most highlighted service industries all over the world. The empirical focus of this study is the relationship between client and advertising agency. It is a complex procedure with each side owning a key to the great financial benefits associated with success. It is said that marketing is part science and part art, and in no other...
Now-a-days the global business environment has become incredibly complex and competitive due to the economical crisis. At the present time building up...