Despite fast growth in poultry business, farmers from developing countries suffer several problems: the major one being minimum share of profit. Lack of knowledge of the value chain is one of the major contributing factors. A study was conducted to find out the appropriate way out to enhance the share of poultry growers in the profit. Results showed unorganized marketing system and high/rapid fluctuation in price to be detrimental to producers. Credit was also found to be a constraining factor making the bargaining power weak on part of poultry producers. It is recommended that minimum market...