This book is about investors perception on mutual fund schemes. The focus of this book is on the mutual funds and investment behavior. This book discusses the evolution & growth of mutual fund industry in India, investors behavior on their saving pattern, investors awareness on the mutual funds and adoption of mutual funds. The basic purpose of the book is to assist the reader to know about mutual fund industry and understanding the behavior of different aged investors. This book contains the history of mutual fund industry in India and personal & family, educational considerations effect on...