From 'Duck and Cover' in the 1950s, when American schoolchildren were instructed to hide beneath their desks in the event of nuclear attack to contemporary campaigns against pandemic flu, education campaigns have been used to prepare the general public for apocalyptic events. Governments have made use of various media from films, leaflets and television to the internet to inform, inspire and scare populations. Forms of disaster education also permeate popular culture with films and television programmes illustrating survival techniques from dealing with terrorist attacks in '24' to thwarting...