This book is lavishly illustrated with step-by-step tutorials and it is filled with useful tips & tricks throughout as well as theories and analyses of each technique implemented. Learn how to produce consistent "jaw dropping" 3D images in three simple steps: Pre-Production, Production and Post-Production. This book provides: * In-depth instructions about the process of creating shaders, textures, lighting, fine-tuning key parameters and rendering. * Unique insight into the Pre-Production processes of establishing and meticulously following the art direction while using the best technical...